Osmosis ACD joins Domna - more details

About Us

About Us
Trusted by our clients:

We're Big on Impact

At Domna, we’re not just retrofitting homes – we’re reimagining Britain’s future, one sustainable transformation at a time. Our mission goes beyond insulation and upgrades; we’re committed to turning every home into a beacon of energy efficiency, and future-ready living.

We believe that living green should mean living better – warmer spaces, lower bills, and a lighter footprint on the planet. It’s an ambitious vision, yes – but history is shaped by those bold enough to dream big and act with purpose. And that’s exactly what we’re here to do.

We're Big on Impact

We’re Big on Values

The principles that keep us human, ambitious, and impact-obsessed.

We do the right thing

We know right from wrong. When in doubt we ask, ‘How would I want to be treated?’

We are committed

To the mission and to each other. We show up, support one another, and keep moving forward—together.

We start with ‘why not’

Just because it is, doesn’t mean it should be. We ask bold questions, think creatively, and lean into big challenges with curiosity and courage.

We give feedback as a gift

We tell the truth with care, encourage growth, and support each other through learning and mentoring.

We set a high bar

We maintain the highest standards and aspire to be the best in everything we do.

We get stuff done

We honour our commitments, follow through, and deliver—no excuses.

We let our freak flags fly

We don’t merely tolerate, but celebrate diverse perspectives, personalities and life experiences.
We're Big on Values

Meet Our Big Thinkers

Real expertise, bold ideas – and zero interest in doing things the ordinary way.

Anna Moore
Anna Moore
CEO & Co-Founder

“I like hard problems, and retrofit is about as hard as it gets – technical, behavioural, political. But it’s also where we can have the biggest impact. That’s why I’m here.”

A former Partner at McKinsey, Anna co-founded Domna driven by the belief that we can do better – for people and the planet.  A strategic leader with a deep commitment to impact, Anna’s focus is on proving that smart retrofit can cut energy bills, boost property value, and help end fuel poverty across the UK.  Her North Star? To help people live warmer, happier and healthier lives.

Khalim Conn-Kowlessar
Khalim Conn-Kowlessar
Chief Technology Officer

“Technology is most powerful when it solves real problems. For me, that means driving decarbonisation and delivering social impact – at scale.”

Khalim brings deep technical expertise and a systems mindset to Domna’s mission, leading the development of our software that turns complex data into actionable retrofit plans. With extensive experience across private sector digital transformation, he’s focused on building scalable tech that tackles fuel poverty, reduces emissions, and empowers decision-makers to act.

Matthew Ratcliff
Matthew Ratcliff
Group Managing Director

“Retrofit should improve lives – not just meet standards. With Domna’s unrivalled digital capability and our industry expertise, we’re blowing the roof off of retrofit.”

Matt leads on Domna’s operations, combining hands-on retrofit expertise with a relentless focus on service quality. Formerly Managing Director at Osmosis ACD, he brings unmatched experience delivering PAS 2035-compliant retrofit for social housing. Now, with Domna’s tech powering the process, Matt is focused on scaling impact, streamlining delivery, and raising the bar for retrofit.